CONTENTS October 2018 Vol. 24 No. 10 22 52 MERCHANDISE 10 Focus On: Shaving Essentials 22 Discovered at Cosmoprof! Sharpen up your grooming section with these must-have shaving products. 42 The 16th annual Cosmoprof North America brought together a record-breaking 1,417 exhibitors. Here are the exciting, new products unveiled at the show that grabbed our attention. 42 From Hands to Toes Help customers banish sore, chapped skin with products designed to pamper the hands and feet. FEATURES 16 The Purchasing Power of Boomers 30 Order Anytime Capture the interest of beauty consumers with the highest expenditure in personal care products and the greatest buying power: baby boomers. DEPARTMENTS 52 Editors’ Picks: Fine Fragrances From sweet citrus to soothing sandalwood, here are 11 intoxicating scents that will please a wide array of customers. Rep firm Coleman Harrison is launching Nectar, a new online ordering and product resource system that transforms the way manufacturer reps do business. 60 Ingredient of the Month: The Secrets of Seaweed More than just a trend, it’s time the mystery of seaweed’s beauty benefits be revealed! 32 Risky Business Despite starting at the height of an economic crisis, Mehmet Kanar has fast-tracked Kanar’s success with calculated risk-taking and smart technology. 64 Product of the Month: Parodi Professional Care A savior for salon professionals with dry, overworked hands and feet, this line of ultra-concentrated lotions and exfoliants provides much-needed relief. 38 The Rise of Pop-Up Culture 48 Beauty Has No Gender Beyond the introduction of new products and rebranding, pop-up spaces inject a welcome shot of adrenaline into the once-static retail shopping experience. IN THIS ISSUE 2 4 8 61 63 Genderless beauty products are on the rise. More than just a passing fad, here’s how your store can be inclusive to all. 56 The Magic of Merchandising Discover how the right retail design and merchandising strategy can catapult your store’s profits. Editor’s Note CPNA Snaps Industry News Calendar Ad Index On the Cover Kanar founder and owner, Mehmet Kanar. Photography by Armando Sanchez. Art direction by Michael Block. @BSBmag @beautystorebusiness @bsbmag Beauty Store Business ( ISSN 1098-0660 ) , October 2018 Published monthly by Creative Age Communications, Inc., 7628 Densmore Ave., Van Nuys, CA 91406-2042. Subscriptions: US $24 per year; Canada $45 usd; other international $55 usd. Periodicals postage paid at Van Nuys, CA, and additional mailing offices. POSTMASTER Send all UAA to CFS; non-postal and military facilities: send address corrections to Beauty Store Business , P.O. Box 460159, Escondido, CA 92046-0159. beautystorebusiness.com | October 2018 1